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Making Your Mark

Your first step on the road to Top-of-Mind Awareness is to cement yourself in the minds of your customers.   Ensuring that interactions with prospective clients are memorable can for some seem like an almost monumental undertaking. However, through finding commonality, following up, and employing social media marketing techniques we can show you how to [...]

By | March 14th, 2017|Marketing, Uncategorized|Comments Off on Making Your Mark

Achieving Top-of-Mind Awareness

Being top of mind with your customers, when they need your product or service is possibly the single most beneficial goal that you should be aiming for. What is top-of-mind awareness though? Have you ever seen Family Feud? It’s a game show where contestants are presented with a question and try to guess the top [...]

By | February 20th, 2017|Marketing, Uncategorized|Comments Off on Achieving Top-of-Mind Awareness

Top Trends Small Businesses Need to Know to Fuel Growth in 2017

Are you ready to do business in 2017? Have you spent time looking at the marketing trends and incorporating them into your marketing plan? If the answer is no, then you’re in luck! We’ve got you’re 2017 marketing trends digest right here in this business news. Here are the top trends small businesses need to [...]

By | December 30th, 2016|Marketing|Comments Off on Top Trends Small Businesses Need to Know to Fuel Growth in 2017

Why You Should Be Preparing Your Holiday Marketing Right Now

If you’re looking at your calendar and saying, “But it’s only just the first week of fall, it’s too early!”, sorry to break it to you, but the time is now. Fact: 40% of holiday shoppers start shopping before Halloween. That’s right, it’s happening right now. So you need to engage with your consumers now. [...]

By | September 29th, 2016|Uncategorized|Comments Off on Why You Should Be Preparing Your Holiday Marketing Right Now

3 Ways to Grow Your B2B Network

  If you're a Business to Business based company, you know the importance of referrals. Word of Mouth marketing can be the most effective form of  marketing for your business. But what happens when the well dries up - when it feels like it's been forever since you got a referral or met a potential new [...]

By | August 8th, 2016|Uncategorized|Comments Off on 3 Ways to Grow Your B2B Network

5 Easy Ways to Bootstrap Your Marketing as a Small Business

Not all business owners have giant marketing budgets (or even moderate marketing budgets). Some don't even have a marketing person much less a marketing team or department. So how do you, as a small business owner, compete with companies who have marketing budgets, salespeople and a marketing team? You bootstrap. Here are five easy ways [...]

By | May 29th, 2016|Uncategorized|Comments Off on 5 Easy Ways to Bootstrap Your Marketing as a Small Business

5 Things to Consider Before Buying Ad Space

You’ve got a good following, interaction on your social media sites, and now you’re looking to grow your reach outward to get new customers and clients for your business. To do this, buying ad space is a great way to start. Here are five things to consider before making your decision. Audience Your audience is [...]

By | May 7th, 2016|Uncategorized|Comments Off on 5 Things to Consider Before Buying Ad Space

Advertise RVA Partners with iHeart Media

We are excited to announce a new partnership with iHeart Media! This means more options for businesses that advertise through us! Our partnership with iHeart Media will allow us to offer advertising spots through local iHeartMedia streaming stations WRVA and MIX 98.1 in the month of March. This means we can now offer advertising in [...]

By | March 18th, 2016|Uncategorized|Comments Off on Advertise RVA Partners with iHeart Media

4 Ways to Show Your Customers Love

Customers are the lifeblood of every business. Without them, your business would cease to exist. Loyal customers, however, can be the most important source of revenue you have. On average, loyal customers are worth up to 10 times as much as their first purchase. This is because loyal customers don't just purchase from you more frequently, they tell [...]

By | February 4th, 2016|Uncategorized|Comments Off on 4 Ways to Show Your Customers Love

5 Marketing Trends to Jump On In 2016

2016 is here! Are you ready? Whether your marketing plan is already together or you're still in planning mode, read on. While virtual reality and wearable technology seem to be all the rage in 2016, there are other marketing trends that are achievable for small businesses. Consider exploring opportunities in AI SEO to stay ahead in the competitive landscape. [...]

By | January 4th, 2016|Uncategorized|Comments Off on 5 Marketing Trends to Jump On In 2016